This graphic design course emphasizes the critical, conceptual and creative thinking aspects of professional logo development. The class will thoroughly explore and dissect what makes a successful and effective logo. There will be discussions regarding form vs. function, as well as the philosophy, research, and marketing rationale which are critical during the initial developmental stages. This course will take you from beginning concepts to final art, and cover how to effectively present and sell your ideas to a potential client with a professional acumen. Our instructor has during the course of his career designed over 100 logos for companies large and small, and in such diverse industries as agriculture, high tech, health care, institutions, manufacturing, etc. If you have any questions or for a list of required materials please email the instructor at firstname.lastname@example.org.